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Tuesday, 11 November 2014
2015 Elections: CNN Rejects Nigerian Political Adverts
CNN has reportedly been refusing
advertisements with political messages
meaning that anything that has to do with the
2015 elections will not be accepted.
According to reports, Nigerian politicians will not
have the privilege of featuring their adverts on
America’s Cable News Network, popularly
known as CNN.
The Cable is reporting that CNN has been refusing
advertisements with political messages meaning
that anything that has to do with the 2015
elections will not be accepted.
CNN adverts are reported to be among the most
expensive in the world, costing as much as N5
million for a 30-second run, but they are still very
much favoured because of the channel’s
reputation.
A consultant to a Nigerian presidential aspirant
told The Cable:
“We approached CNN agents in Nigeria to place
some adverts for our principal. We sent the
creative to them as requested and they returned
them saying they do not run commercials that are
intended to campaign for votes. We could not
believe it.”
The account manager of CNN International,
Ashley Hogan-Gancarz however said that the
network is not just refusing Nigerians as it is a
general rule not to accept certain adverts.
“CNN International never accepted political or
religious advertising. This is due to Ofcom
regulations.”
“If you want to promote investment,
opportunities etc. that would be fine but nothing
to do with politics or the 2015 election,” she said.
CNN International oversees it African operations
from the UK and Ofcom regulates the nation's
communications sector.
Nigeria’s President, Goodluck Jonathan is set to
officially declare his interest in a second term
today, November 11 and event is expected to
hold in 3 countries including the UK and the US.
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